FACTORS FOSTERING USER AND CUSTOMER EXPERIENCE.
Present world in which we leave is so dynamic to an extent that everything is fast changing due to various factors. The change factor is even considered a normal thing in many sectors of the economy. The leading sector that is mostly affected is business due to the technological advancement in the sector. Improvement of every business is much dependant on the business being able to deal with the frequent changes that faces it. User and customer experience is a key thing that any business that tries to overlook this fact will be forced of the market unawares.
The business must realize that the customers does not live in a static environment and thus their taste and preferences are subjected to constant change and since they are king in any business their changing demands must be met for the business to remain relevant in the market. User and customer experience in any kind of business are influenced with various factors. Among them are:.
Maturity of the organization.
Capability of the organization to design strategies that will ensure that a pleasing customer experience is constantly maintained is termed as a mature organization. A mature organization succeed by testing each activity that may develop customer experience and ensure that the customer’s needs are aligned to their products and services.
Analysis of the thoughts of an individual about a product tends to be significant in the current mode of business operation. A client will have the opportunity of commenting on a product a product after purchasing it and using it and noting its merits as well as demerits. We all understand that most people tend to express their emotions on social media and the reaction on the social media would depend on his or her own judgment on social media. Unsatisfied customers would obviously have a negative attitude about and would post it in almost all the sites for people to see and desist from buying the product. On the other hand, if the products enticed the client’s good explanations about the merchandise would follow and people would have a affirmative like towards the product. A point where there exist a rising number of customers that express their thoughts about the product on a social media, it becomes obvious that the corporations have a high number of clientele. This rises from the reasoning that good comment about a product would invite high number of opinions. The feeling of customers also has an influence on business entities. If a client leaves a bad comment about the services offered by the company, it would be upon the company to sought out point where they might have missed the mark and clean the bad reputation about then customer.